• LAUNCH YOUR DREAM
  • BE A MOTIVATIONAL SPEAKER
  • STARTING OVER MIDLIFE
  • HAPPINESS THROUGH ACTIVISM
  • TRAVEL THE WORLD
  • GET HEALTHY & FIT
  • BUILD SELF-CONFIDENCE
  • BRAVE LIVING
  • WRITE WITH US

8WomenDream

Dream Big Stories

  • HOME
  • ABOUT
  • CONNECT
You Are Here Home » GET HEALTHY & FIT » Do You Dream In Helvetica?

in GET HEALTHY & FIT

Do You Dream In Helvetica?

Last updated on April 2nd, 2012 at 01:11 pm

There are a lot of things I love about design.

I am struggling about how design fits in my entrepreneurial dream pursuits, but I do love the process of design. Color, space, typography and my blatant addiction to paper makes me a total design geek.

As a designer, inspiration about design and the world of design are rare. Designers like to create, not TALK about how that creation takes place. At least it seems rare when I talk to other designers who haven’t seen the documentary on “Helvetica”.

We use it every day on our computers, we see it on street signs — and we take it for granted. Now, Gary Hustwit’s unique documentary introduces us to Helvetica, a font whose readability has made it the most popular in the world. Interviews with designers and artists offer insight into the development, use and universal acceptance of Helvetica as the typeface of choice for everything from writing letters to creating corporate logos.

Hell, just glancing around my desk, I found it on 4 different products. Many designers say its boring, overused, ubiquitous.

Why mess with what’s proven?

The documentary film trailer takes you through metro, media and mundane examples of the use of Helvetica in things we see everyday. And if you weren’t sure by watching, the film is now available on iTunes.

The first 3 minutes of the film show typesetting in action – the manual typesetting shown in the photo at the beginning of this post – and gives you a taste of the interviews with some of the most influential designers working today. I love hearing about the history and impact of the typeface.

So why is this typeface so important? Timing. Wim Crouwel offers a great overview of why this was an important transition from earlier detail-oriented type to something a more machine friendly and neutral. Gotta love those Dutch!

Jonathan Hoefler & Tobias Frere-Jones are modern typeface designers – yes, there are people who play with letters for a living – and their take on what Helvetica means for design and the how describing type takes some creative leaps. Most design geeks will get it.

These types of documentaries help me reflect on what drives me. I’ve indulged in a lot of reflection this past few months on what the next step for my world will look like. Finding what you are still passionate about can be tough when the constant need for income tends to kill the passion.

What do you do to remind yourself you still have passion? Comment and share some ideas with the rest of us.

– Heather

Heather’s dream is to have multiple streams of income, starting with launching an e-commerce website that showcases her couture jewelry, which are crafted by her. You can find Heather online at For Your Adornment; Etsy.com; and Twitter And Beyond Dot Com. She also teaches Social Media tactics for business, besides being CEO of her own web design company. Heather’s post day is Friday.

Related Stories:

  • What Would You Attempt to Do if You Knew You Could Not Fail?
    What Would You Attempt to Do if You Knew You Could Not Fail?
  • Warren Macdonald quote 8 women dream
    It's Not What You See It's How You See Your Dream
  • If You Are A Woman With A Dream: You Can Make Films
    If You Are A Woman With A Dream: You Can Make Films
  • Dream Support: You Have More Than You Realize
    Dream Support: You Have More Than You Realize
Heather Montgomery
Heather Montgomery

Heather Montgomery is a fitness writer, triathlete, and serial entrepreneur who is devoted to sharing what she has learned about becoming a triathlete after age 40. She uses her Metabolic Training Certification to help other women struggling to get fit in mid-life. She lives and trains in Santa Rosa, California, the new home of the Ironman triathlon. You can find her biking the Sonoma County wine trails.

Note: Articles by Heather may contain affiliate links and will be compensated if you make a purchase after clicking on an affiliate link.

Filed Under: GET HEALTHY & FIT

Some of the posts on 8WD contain affiliate links or links to purchase products or programs from 8WD contributors. This means 8WD or the contributor may make a small commission if you make a purchase. The 8WD affiliate links help offset the cost of hosting this website and the contributor links help support the dreams of the contributor. Please check out the 8WD Legal Page for more details.

Thank you for your continued support!

« Positive Thursday: 8 Reasons to Enjoy Your Life Today
Face to Face with Personal Finance Recovery »

Check it out

  • LAUNCH YOUR DREAM
  • BE A MOTIVATIONAL SPEAKER
  • STARTING OVER MIDLIFE
  • HAPPINESS THROUGH ACTIVISM
  • TRAVEL THE WORLD
  • GET HEALTHY & FIT
  • BUILD SELF-CONFIDENCE
  • BRAVE LIVING
  • WRITE WITH US


The 8WomenDream Dream Tote Bag

About the 8WomenDream Tote Bag
US – 10oz Cotton
Dimensions (External Dimensions)
• Height – 18″ (45.72cm or 457.2mm)
• Width – 15″ (38.1cm or 381mm)
Handle Dimensions (Internal Dimensions)
• Length – 29″ (73.7cm or 736.6mm)

Recent Dream Stories

  • 8 Solstice Traditions for Focusing on Your Big Dream this Year
  • Winter Solstice: What Will You Do With 1 Minute More?
  • Why Halloween Costumes Can Help Discover Your Big Dream
  • How the Equinox Can be a Catalyst for Change
  • 5 Strategies to Live Your Wildest Dreams
  • Starting Over as a Single Mom Wasn’t My Big Dream
  • Warning: Big Dream to Be a Motivational Speaker Won’t Always Obey Your Plans
  • Dance to Relieve Stress to Focus on Your Big Dream

Inspiration

More About 8WD

WE BELIEVE EVERYONE HAS THE POWER TO ACHIEVE BIG DREAMS.
 
IT IS OUR SINCEREST WISH THROUGH THE SHARING OF PERSONAL STORIES ABOUT WHAT IT’S LIKE TO TRY TO ACHIEVE A BIG DREAM THAT WE WILL INSPIRE YOU GO AFTER A BIG DREAM TOO.
 
YOU CAN FIND OUT MORE ABOUT 8WOMENDREAM, HERE.

8 WOMEN DREAM | COPYRIGHT All RIGHTS RESERVED © 2025 · LEGAL

Welcome to 8WomenDream Where Big Dreams Are Shared
The 8WomenDream website uses cookies to improve your experience. We'll assume you're OK with this, but you can opt-out if you wish. ACCEPT REJECT READ MORE
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT